Red Corner Campari outlet news: A unique branded hotel flagship outlet called Red Corner has been set up by Alibi – Wine Dine Be Social restaurant of Cordis, Hong Kong hotel. In partnership with the beverage brand Campari, the outlet delivers a brand-new sensory and authentic Italian experience for cocktail lovers for the first time. Including Campari-branded red features from the wall décor to bar display, tailored cocktail menu and exclusive events, Red Corner turns into one of the hottest spots for drinks and casual hangouts.
A new series of expertly curated cocktails
Guests are warmly welcomed by an appealing Red Corner display featuring a specially designed wall signage and tailor-made LED-lit chair at the entrance of Alibi. Be ready to indulge in the brand’s iconic red light vibes and enjoy a range of new bespoke cocktails curated by Leo Ko, Director of Beverage of the hotel and World Bartender of the Year at the IBA World Cocktail Championship 2023, and the team of mixologists of Alibi. Highlights on the menu include Campari-based ‘Coco is bleeding’ and ‘Am I old enough?’ as well as refreshing ‘Reality’ and locally-inspired ‘De Miss’.
Campari Hong Kong brand ambassador Delphine Kong
Coco is bleeding
Inspired by the Hong Kong-style dessert, Mango Coconut Sago Soup, Leo infuses the Campari base with a fresh coconut topped with Lychee Caviar and homemade Campari candy garnish, bringing an exotic flavour with a taste of the local dessert. Don’t be terrified by the “bleed” as you pour the red mixture from the coconut.
Am I old enough?
With a strong base of Campari, Vermouth and Brandy, the cocktail is aged in a barrel before served, giving a smoky twist and a slight aroma of Ginseng.
Reality
Guests who prefer a light and refreshing flavour should try Reality, a Vodka-based cocktail blended with Soda, Seaweed, Mint, Butter, as well as a touch of Citrus and Peach, which is refreshing, fruit and tart enough especially for a hot day.
De Miss
Another must-try locally-inspired cocktail which has a base of Gin, Vermouth and Soya. While the Salted Egg adds a hint of savoury taste, the creamy foam made of Hong Kong-style Egg Puff balances the texture and enhances the layers of flavours.
“Campari is thrilled to announce its exciting new collaboration with Alibi. This partnership combines the vibrant flavours of Campari with the unique ambiance of Alibi, providing an unforgettable experience for cocktail enthusiasts,” says Cindy, Marketing Manager of Campari.
“It’s such a great honour to partner with Campari and recreate Alibi into their first hotel flagship outlet in Hong Kong. We hope to provide more unique, sensory and immersive cocktail experiences for our guests,” Leo said.
Campari cocktail ‘Coco is bleeding’
Campari Group Hong Kong Brand Ambassador Delphine Kong as Guest Bartender
To kick off the first-ever “Red Corner”, Alibi and Campari will host a launch party event on 19 April, 2024 (Friday) from 7pm to 10pm, inviting cocktail, wine and spirit enthusiasts in town to unveil the vibrant ‘Red Corner’, discover the inspiring cocktail creations by Leo and his team, as well as enjoy savoury delights and upbeat live music with DJ performance. To shake up the vibes, Brand Ambassador of Campari Group Hong Kong and award-winning mixologist, Delphine Kong, will be shifting and bringing a range of Campari-based cocktails to the guests. Cocktail is priced from HKD118 per glass, advance reservation is required, please contact Alibi directly for more details.
Other than tailored cocktails, the Alibi and Campari team will also bring over exclusive masterclasses and exciting guest shifts and events to the ‘Red Corner’, which will run throughout a year, including Aperitivo Masterclass, Italian Week Masterclass and Campari Negroni Week guest shift.
Alibi – Wine Dine Be Social
Address: Level 5, Cordis, Hong Kong, 555 Shanghai Street, Mongkok, Kowloon, Hong Kong
Enquiry or reservations: +852 3552 3231 / [email protected] / 6656 2206
Operating hours: daily from 5pm until late
Cocktail price: from HKD98 per glass
All of the above prices are subject to 10% service charge.
About Alibi – Wine Dine Be Social
Styled by Stickman Design of Dubai and Hong Kong, the 5,500 square foot Alibi has a spacious, urban vibe and seats 140 persons. Unique to Kowloon, Alibi is a modern bar above the bustle of the city offering favourite bar snacks, wine tastings and mixology art.
About Campari
Campari, the iconic, unforgettable Italian red spirit sitting at the heart of some of the world’s most famous cocktails. Campari was founded in Milan in 1860 by Gaspare Campari, and pioneered by his son, Davide, who created something so distinctive and revolutionary that its secret recipe has not been altered since. Vibrant red in colour, Campari’s unique and multi-layered taste is the result of the infusion of herbs, aromatic plants and fruit in alcohol and water. As well as being unique and distinctive, Campari is extremely versatile, offering boundless and unexpected possibilities. As a source of this passionate inspiration since its creation seen through its founders’ creative genius, artists in different fields and the world’s best bartenders, Campari stimulates your instincts to unlock your passions, inspiring limitless creations.
About Cordis, Hong Kong
Cordis, Hong Kong is an upscale hotel situated in the vibrant heart of Kowloon. Rising 42 storeys above Mongkok, the hotel offers 665 rooms and suites, comprehensive workout facilities, state-of-the-art meeting spaces and a collection of vibrant restaurants and bars including a Michelin starred Cantonese restaurant Ming Court, a modern European restaurant and bar Alibi – Wine Dine Be Social, an all-day dining restaurant The Place and an outdoor bar The Garage Bar.
About Cordis Hotels & Resorts
Cordis is an upper upscale hotel brand with a service style that is heartfelt and intuitively generous. Located in the heart of the local communities in the most stimulating destinations around the world, Cordis hotels deliver experiences that are authentic and family inclusive in Hong Kong, Shanghai, Beijing, Ningbo, Xuzhou and Auckland with more than 10 properties to open within five years.
